Moxie & Heart
you've evolved and your humble era? archived.
Now you wanna turn heads and sell with joy & ease...
Say less, bestie.
Moxie and Heart is the home of ick-free, values-driven copywriting and case studies for culture-shifting creatives.
If your vibe is “I wanna make waves, make bank, and make the world a better place,” you’re my people.
you've evolved and your humble era? Archived.
Now you wanna turn heads and sell with joy & ease...
Say less, bestie.
Moxie and Heart is the home of ick-free, values-driven copywriting and case studies for culture-shifting visionaries.
If your vibe is “I wanna make waves, make bank, and make the world a better place,” you’re my people.
The moxie & Heart Difference
Feel-good sales with main character energy
This is for the one's asking...
"I don't do same ol' same ol' - how do I stand out?"
When your messaging & copy are rooted in your unique POV, expertise, and values, you turn heads.
And selling feels good because you’re finally able to articulate what makes you different + brilliant.
Some of the most aligned and beautiful humans joined the program.
The copy did a lot of heavy lifting for what makes the luxe brand lab different
The sales page is magic! Your approach is so intentional – it’s strategic – but also from the heart.
– Martha Cristina Garza (she/her), Luxury Brand Strategist
Working with Sreyasi is a delight! The case studies help me sell my service better.
They gave me a different perspective on my clients’ experiences, thus helping me refine my process and messaging.
And since I don’t have a traditional portfolio, whenever a client asks for proof of work, I can always share the case studies.
Sreyasi is the OG at identifying the right transformation angles for your client stories.
– Mariana Peña (she/her), Inclusive Instructional Design
"How do I show I'm the real deal?"
Marketing and selling hit different when your bold claims are backed by solid social proof.
You’re excited to talk about your offer – and your future clients feel confident about buying from you. Win-win.
The good news? Your clients are already getting results – now lets make ’em WERK for you.
"How do I show I'm the real deal?"
Marketing and selling hit different when your bold claims are backed by proof.
The good news? Your clients are already getting results – now lets make ’em WERK for you.
Working with Sreyasi is a delight! The case studies help me sell my service better
They gave me a different perspective on my clients’ experiences, thus helping me refine my process and messaging.
And whenever a client asks for proof of work, I can always share the case studies.
– Mariana Pena, Inclusive Instruction Design
"...And how do I sell without being salesy?"
You run a kind, socially conscious business – buuut you’re tired of being swept up by shoulds like…
“Never talk about pain points!”
“Urgency and scarcity are evil!”
…I hear ya!
Let’s make buying from you a joyful, empowering choice – without being performative.
If you are looking for an expert copywriter to create ethically aligned copy that she takes great care around making trauma and oppression sensitive....
…who also has the vision and training to provide input on your marketing campaigns and pricing, and who cares enough about your success to give you honest feedback (that will prove critical to your goals), HIRE Sreyasi.
Sreyasi helped me deshame selling and show up like an expert with a valuable service to promote.
I had a 5-figure prelaunch for my high ticket coaching service with her support.
– Jay Asooli (she/they), Intersectional Relationship Coach + Educator
Expert positioning
Walking on eggshells when you talk about your offers? That's not you anymore
Hey, I’m Sreyasi (she/her) and lemme just say – ugh, relatable!
As a nerdy introvert with ADHD, I know what it’s like to wrestle with the imposter monster, drown in your own depth, and shrink while you’re selling.
And I see this in my clients all the time:
Bold, big-hearted, multi-hyphenate baddies downplaying their brilliance in their copy and case studies – not intentionally, but because hello social conditioning?
You’ve realized selling doesn’t have to be this arm-twisty, gaslighty thing.
But right now, you’re asking “Kay, but how?”
I gotchu!
You've got the experience, the unique POV, and the client results, but...
You’re too deep in your own brilliance to explain it in a way that sparks those “take my money!” convos.
It’s cool – we all hit a “My coach, VA, and I can figure this out” ceiling in our businesses
The good news? You know when to stop winging it.
GUT CHECK: We're a great match if you're ready to...
- Show up with radical differentiation
- Stop underplaying your brilliance
- Make selling feel less like icky self promotion more like advocating for a cause you really care about
Grab your sunscreen
We're going on an adventure
The zest sesh
copy audit: For websites & Funnels
Fresh perspective can make all the difference when you’re feeling stuck with your copy.
Implementation-focused copy audits so you can stop spiralling and get back to selling confidently.
Get spicy
Done-for-you Website copy, sales pages, emails, and more
Whether you wanna slay all day with a website that sells for you 24×7…
Or, bring the heat during a launch, I gotchu.
You’ve got the goods: badass skills, a unique POV, and validated offers that get results.
This is where we turn your brilliance into ick-free, values-driven copy that positions you as the obvious choice for your ready-to-buy clients.
roar
Done-for-you client case studies
Proof is power.
Strategic, story-driven case studies that build trust, slay objections with empathy, and sell your premium offers with ease – not sleaze.
You’ve earned your stripes and your clients adore you. Let your results speak volumes.
Grab your sunscreen
We're going on an adventure
The Zest Sesh
1:1 Copy audits: For websites & Funnels
Fresh perspective can make all the difference when you’re feeling stuck with your copy.
Implementation-focused copy audits so you can stop spiralling and get back to selling confidently.
Get spicy
Website copy, sales pages, emails, and more
Whether you wanna slay all day with a website that sells for you 24×7…
Or, bring the heat during a launch, I gotchu.
You’ve got the goods: badass skills, a unique POV, and validated offers that get results.
This is where we turn your brilliance into strategic, sleaze-free copy that positions you as the go-to expert for your ready-to-buy clients.
roar
client case studies
Proof is power.
Story-driven case studies that build trust, slay objections with empathy, and sell your premium offers with ease – not sleaze.
You’ve earned your stripes and your clients adore you. Let your results speak volumes.
Case study starter kit
Start sharing social proof that makes your offers impossible to ignore
an easy-to-use notion dash with:
🔎 A case study question bank
Ask smarter questions that surface the care, expertise, and thoughtful support you pour into your clients.
🗂️ A client results tracker
Keep wins, stats, and testimonial quotes in one place – no more digging through DMs, emails, or Slack when you’re ready to post on socials, update your sales page, or create a proposal.
✍🏽 Case study writing do’s + don’ts
Skip the boring project recap.
Share client success stories that build trust and spark ethical urgency.
the blog
Go on, sneak in a li'l reading break
Ever feel like conventional marketing + sales advice isn’t meant for you? Big same.
Get my weekly newsletter where we untangle the weird, wonderful web of marketing, culture, and what it means to do business your way.
…All while navigating the messy middle of being ambitious and values-driven.
about
Moxie and Heart is the home of ick-free, values-driven copywriting and case studies for culture-shifting visionaries.
Show up unapologetically, share your world-changing message, and attract ready-to-invest clients with less resistance.
BIPOC-owned business from India working with clients globally.
ABOUT
EXPLORE
Moxie and Heart is the home of ick-free, values-driven copywriting and case studies for culture-shifting visionaries.
Show up unapologetically, share your world-changing message, and attract ready-to-invest clients with less resistance.
BIPOC-owned business from India working with diverse clients globally.
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